Tuesday, 28 February 2012

Android Application Development - What Influences It?

Android application development is now one of the major influencing factors in the market of smart phones. The Android enable smart phones facilitate the user with a wide array of features. On the other hand the business community does want to be disconnected from the users of Android phones. If the Android phone user cannot download the website on his/her mobile phone device then it could be a major loss for the business and an advantage to the competitors to tap the vacuum in the market.

Some of the most important factors that have influenced the increasing demand of Android apps development are as follows.

Android is an open source platform. So there is no licensing fee for using it. This drastically reduces the cost of application development.

When these sorts of formalities are not to be complied with, there is saving of time too. The application can be developed quickly.

The other factor that accelerates the process of development is the ease of using the technology to develop the application. The developer need to be expert at the programming language, no doubt prior experience at programming and coding could be of much help in converting the idea into a concept and then the applications.

The Android platform being an open source has got the support of the development community. The development community contributes continuously towards development of meaningful applications.

The Software Development Kit (SDK) is very helpful for the developers. There are readymade codes for app. The Android SDK is evolving continuously and every version of the SDK has got something new and different. This makes the app. development task very easy for the Android app. developer.

The development and marketing of Android is headed and fully supported by Google, one of the largest search engines in the world. The reign of Google is supreme when it is with reference to accessing the internet through the Desktop PC or laptop but situations are drastically changing and people have now started accessing the internet through the mobile phone device. The number of these kinds of people is increasing and Google would not like its popularity to decline.

Since the costing of Android (application) development is comparatively less the return on investment is also high and this has increased the demand of it.

The lucrative business of Android App development has led to its quick growth. There are many application developers in the market that now offer Android apps development services. It is now the responsibility of the client to verify the authenticity of the experience and quality related claims of the apps developers before placing the order with them. There are many companies that claim to offer Android app. development services and on getting the order get it executed by some other Android App. Developer.

Tuesday, 21 February 2012

iPad Application Development Needs To Be User Oriented

Gone are the days when it was the seller's market. Now it is the buyer's market. This implies that end of the day it is the buyer who buys the product, generates revenues and help the company to survive. This principle is also applicable to the iPad application development. If the iPad application is not of any use to the iPad user there is no reason for the users to buy it. Some of the prominent factors that reinforce the principle of user orientation for the iPad application development market are as follows.

Whom is the iPad application meant for?

The application developer needs to know the utility of the application and the market segment that is going to be catered or attended to through the iPad application. Just like there are different kinds of products and services in the market, similarly there are different market segment. Each market segment is unique because the potential to spend the money varies from segment to segment. When any iPad application is to be developed, the target market segment or target audience needs to be decided. Moreover the factors that affect the buying tendency of the people from different segments also vary. When the market segment that is going to be the prospective market of the iPad application is decided then only the ways to approach that segment can be ascertained.

What does you targeted market audience do? What is their occupation or profession? Are they software technicians or others? What age group do they belong to? Are they kids, youth or elders? Is the sale of application dependent on gender? If the application is for the females then is it for females with kids or without kids? Usually a child is loved most by its mother. Similarly a developer is going to like the iPad application that he/she has developed. The true test of the success of the iPad application is when the application is liked by the users for whom it has been designed.

The functionality of the iPad application development is of prime importance. The application should be designed in such way that it should be useful for the prospective buyers. If the needs of the targeted market segment are the prime consideration for developing the iPad application, the iPad application is sure to be a successful venture. For this it becomes necessary to conduct a small research about the existing iPad application and the changes that can be brought into them.

Finally it is the buyer of the application that can make the application developer sustain in the market. At times the application developer needs to resort to marketing and advertising the features of the application. When the application is sold revenue is generated for the application developer. Thus we can conclude that the final user of the iPad application plays a critical role in the survival of the iPad application developer in the market.